Personal Branding


Personal Branding Photography

Personal branding is an important process when establishing yourself in the business world. It’s a way of letting the world know who you are and what you’re about. You brand yourself to leave an impression in the minds of others about yourself. And it’s not just a one-and-done thing – it’s an ongoing process.

Photography is an important part of branding yourself. What better way to show the world who you are than through a photography that represents who you are. Most business professionals have a professional headshot, but few have professional branding photos of themselves.

Think about the uses for these types of photos: you can put them on your website; you can put them on your social media pages; you can put them in marketing materials to promote your business or company.

Aside from having your wedding or family photos taken, few people have professional portraits taken of themselves. That really should change. There are different ways to have a personal branding photo shoot. Here are a few options:

A 30-minute in-studio session

A 60-minute outdoor session

A one- to two-hour session in studio and at a location of your choice

Multiple photo shoots to continually give you a fresh supply of photos

When you schedule your photo session, think about the best way you can reflect yourself. Feel free to bring props that would reflect you.

Don’t under-estimate the importance of personal branding photography. Here’s a quote from an online article by Tanya Boggs:

“Your branding is about influencing the way consumers think about you and your business or product. As a result, personal branding photography can have a huge impact your business and your bottom line.”

Business Headshots

Try to remember the last time you had professional headshots taken. If it’s been several years, it’s time to update your photo.

Here’s how the process works:

1. Make an appointment to visit Lori at her studio.
2. Bring the clothes you want to wear. A couple of options are fine.
3. Lori will determine the backdrop that will look best with what you are wearing. You can choose your own if you want as well.
4. Numerous shots will be taken.
5. View the proofs later that day or the next day and select three you wish to choose.

Business headshots are important for several reasons. First, it is a depiction of your professional self. Secondly, your company may need a photo for the business website. Lastly, you can use your it for personal reasons, like putting it on social media sites. Have a LinkedIn profile? Don’t use any snapshot of yourself. You need a professional headshot.

Call Moments in Time Images to set up your business headshot today.